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Hurricane Season is Here... Who Cares, Really?

Hurricane Season is Here... Who Cares, Really?

At the end of June, I was in the garage looking for 4th of July decorations (per my wife's instructions) and I couldn't help but notice the hurricane shutters in the corner. As a Florida native, I have seen the terrible destruction that hurricanes can bring homes and businesses. And predictably, the "disaster marketing" engine started up last month with questions like "Are you ready for hurricane season?"

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